Exporter – Individual Issues
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Exporter Magazine May/June 2013 issue 28
COVER STORY
Oz: The Great & Powerful export magnet
When kiwi businesses look to dip their toes in export markets, the majority follow the well-worn path across the Tasman. Exporter offers some insight into this hugely attractive ‘first-step’ marketplace through the eyes of exporters, and the people who support them.
FEATURES
Slow speed ahead
Rising freight rates, slow steaming, seasonal capacity restraints and a number of other issues are forcing export firms to plan their shipping requirements well in advance. A special sea freight report by Yoke Har Lee.
InCOMING: An update for importers
A round-up of news and views for New Zealand’s trading companies. Compiled by Daniel Silva, secretary of the Importers Institute.
The Chinese distributor: complying with PRC customs and trade law Damon Paling shares some lessons on Chinese customs and trade laws.
Fighting food fraud
Oritain Global is leading the battle against food fraud and helping protect New Zealand’s food exporters, by scientifically certifying the origins of food.
Export legends
Gallagher is one of New Zealand’s most famous companies and export brands. It turns 75 this year, and Paul Goldsmith’s book Legend marks this special milestone. Go in the draw to win your own personal copy. -
Exporter Magazine Mar/April 2013 issue 27
FEATURES
When things go bump
Untangling the risks in export cargo transit requires sound knowledge of your supply chain and plenty of expert advice.
Designing successful packaging for Export
Using a recent packaging redesign project in China as an example, Malcolm Dale offers some simple rules for successful export packaging design.
Exporting education: Why are we still on the sideline?
Greg Reynolds reviews the in-market Western-style education opportunity in Southeast Asia.
The rise of IP in China
Is it worth getting IP rights in China? Ceri Wells tracks the change of thinking towards intellectual property there.
Going Social
Jan Bierman reviews Going Social in Brazil – a clever social media marketing exercise for the benefit of New Zealand’s international education sector.
How to become globally visible
Eli Beman’s guide to talking your customer’s language.
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Exporter Magazine Nov/Dec 2012 issue 26
COVER STORY
For the homeland
There’s been a changing of the guard at Kea:
a new board, new chairman and a bolder plan to connect more expat Kiwis than ever before. Sir Stephen Tindall’s original big idea is set to get even bigger. Kea’s Global CEO Sue Watson talks to editor Glenn Baker about the task that lies ahead.
FEATURES
Sourcing Logistics Solutions
Yoke Har Lee-Woolf explores the labyrinthine world of freight and logistics and discovers there are big efficiencies for the taking.
NZ’S FTAS: Unravelling the complexities
Unsure about how to tap into the benefits of New Zealand’s Free Trade Agreements? Cameron Gordon presents a no-nonsense, how-to guide to help you get started.
Exporting your brand
Charlotte Henley walks you through the basics of brand protection when entering overseas markets.
Some consistency please
Is New Zealand dropping the ball with its Double Tax Agreement network to help exporters and investors overseas? Greg James poses the question and offers some home truths. -
Exporter Magazine Sept/October 2012 Issue 25
COVER STORY
WORLDWIDE AND WEIGHTLESS
16,000 installs in 90 countries in less than 24 months and counting – Auckland-based Vend is rewriting the export record books with its cloud-based point-of-sale and inventory management software. Glenn Baker talks to CEO Vaughan Rowsell and head of marketing Nick Houldsworth about the journey so far.
CONNECTING AT A DIFFERENT LEVEL
There has been much talk of an export-led recovery. Fred Ohlsson believes that the large number of ethnic businesspeople in this country have a
key role to play.
BORN SURVIVORS
The textile sector has much to contribute to New Zealand’s export drive. Dig just below the surface and you’ll discover a number of firms achieving remarkable results with minimal backing. Wellington’s Hills Hats is one of them. Exporter highlights this ‘never-say-die’ industry. -
Exporter Magazine July/August 2012 Issue 24
COVER STORY
WAKING BABY TIGER
As the cost of entering the China market rises, many foreign companies are now turning to Vietnam for its cheaper manufacturing base
FUNDING TRADE, GETTING PAID
Funding trade deals and ensuring buyer payments are always a major concern for exporters.
THE WEIGHING GAME
Why fly, when the cost to airfreight is so high compared to sea freight? It’s all about time to market, risk minimisation, and much more.
BRAND NZ: WHY RISK DAMAGING IT?
John Hackett highlights the risk to ‘Brand New Zealand’ posed by the export of bulk New Zealand wine to China. -
Exporter Magazine May/June 2012 Issue 23